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SRL: InterNetX Corp. launches next Business Extension

September 23
12:05 2015

Regensburg/Miami – InterNetX Corp. launches another domain extension for a corporate identifier: The top level domain .SRL is aimed mainly at companies from Spanish and Italian speaking countries, registered under the legal form S.R.L. – similarly to an LLC in the US. As of September 22, 15:00 (UTC), trademark owners can register domains matching their trademarks.

After the launch of .LTDA, .SRL is the second domain extension of InterNetX Corp. which has been conceived specifically for international companies. The new TLD is reserved for companies operating as Sociedad de Responsabilidad Limitada or Società a Responsabilità Limitata. There are around four million of these companies worldwide. S.R.L. is particularly popular in South America, especially in Argentina, Mexico, Panama und Paraguay. In Europe the legal form is common in Italy and Spain.

Only companies registered as an S.R.L. with the competent authorities are allowed to register a domain under this extension. For Thomas Mörz, CEO of InterNetX, this makes the new domain extension a seal of quality, which companies can use to present themselves as trustworthy partners on the Internet. „.SRL has been conceived as a uniform TLD that builds confidence. A user who visits a web page with an .SRL domain should be able to feel certain that the site is run by a company with this legal form.“, says Thomas Mörz.

The new extension opens up new opportunities for businesses to present themselves on the Web. Companies can, for example, secure domains that exactly match their business name: If an Italian company has so far been using the address www.companyname-srl.it for their homepage, for example, they can use the shorter and more catchy address www.companyname.srl with the start of .SRL. Furthermore an .SRL domain will not automatically be associated with a specific country, but is understood by users worldwide as a corporate identifier.

The introduction of the new domain extension proceeds in two phases: From September 22 to October 22, 2015, there will be a Sunrise Period. During this time, trademark owners can register domains matching their brands. The trademarks must have been previously verified through the Trademark Clearinghouse (TMCH), a kind of digital brand database. The domains are allocated according to the so-called first come, first served principle during the Sunrise Phase.

The General Availability or Live Phase for .SRL starts on October 26, 2015: From this point on, any „Limitada“ or any „Limitata“ can freely register their domains.

For more information on .SRL visit: www.internetx.info

About InterNetX Corp.:
InterNetX Corp. – the registry for .LTDA and .SRL – is a company registered in Miami, Florida, USA and a wholly-owned subsidiary of InterNetX GmbH (Germany). With more than 350 ccTLDs and all gTLDs and new gTLDs, InterNetX is one of the largest registrars worldwide. InterNetX has been active in the domain business since 1998 and is accredited with most registries around the globe. InterNetX is part of the United Internet AG.

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